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Dołączył: 17 Maj 2011
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Wysłany: Czw 4:24, 19 Maj 2011 Temat postu: Ed Hardy Sale9Fiat India To Adopt New Marketing St |
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t India is mulling over to accept a new marketing strategy because the Indian market. Despite having some extremely competitive cars in its India portfolio, the sales diagrams of the company remains gentle.[url=/carmodels/Fiat/Fiat_Grande_Punto]Fiat Punto[/url] The company currently sells two fairly competitive cars in India including hatchback Fiat Punto and sedan Fiat Linea yet has managed to sell mere 24,806 units in the financial annual 2009-10 [link widoczny dla zalogowanych], which namely a very small number thinking the absolute manufacture bargains of 1.5 million units during the same phase.
As per the industry specialists, the performance of Fiat India during the last one year could have been better if it would have focused extra above the sales and improvements of its under deserving cars like Fiat Punto and Linea in the Indian mall. According to Mr Rajeev Kapoor, MD of Fiat's India, that the sales of Fiat India could have been better, considering it has 2 competitive productions (Linea and Punto), either of which are available in petroleum and diesel engine adoptions. He beyond repeated that the mathematics could have been better.
The company currently sells its cars in India through 175 Tata Motors dealerships which is a 50:50 coupler venture partner of Fiat in India. Where the company had reported a mighty growth of 208 percentage in the Indian market in FY 09-10 [link widoczny dla zalogowanych], its market share is still mere 1.6 percent in the country. However, the company is continuously going on approaching speed up customers in India by enhancing its dealership pedestal and increasing its manufacturing facility in the country.
The new marketing tactics of the enterprise includes [link widoczny dla zalogowanych], institution of detach sales groups devoted to its different car to make sure that a single prototype can be pin-pointed and sales can be improved. This would absolutely be a trendsetter in the Indian car industry.
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